19th & 20th November 2025 in Hamburg
19th & 20th November 2025 in Hamburg Contact: info@servicesummit.de or +49 (40) 999 993 860

Lars Hamann

Lars Hamann

Lars Hamann

Rotkäppchen-Mumm Gruppe

Lars Hamann is a digitalization and AI expert who has been immersing himself in the world of artificial intelligence for years, continuously expanding his knowledge and contributing his expertise to practical projects as a sparring partner. Since June 2020, he has been responsible for the group-wide digitalization of B2B sales for more than ten sales organizations and the Data Analytics Sales division at the Rotkäppchen-Mumm Group as Head of Digital Business Sales. As a passionate digital enthusiast, he is convinced that technology is one of the key success factors in sales and is strongly promoting modern business models and processes. On the side, he has built up the personal brand “hamannki,” under which he offers formats such as “Smile & Clarity – Digitalization and AI” as a speaker, conveying complex tech topics in an understandable, practical, and tongue-in-cheek manner.

Represented in the following tracks at the Service Summit:

  • 2025 SALES SUMMIT MAIN STAGE: Transformation in sales: unleashing the digital future
  • 2024 MAIN STAGE: Digital transformation in classic sales: Innovative strength for lasting success


Lars Hamann and many more register for the Service Summit now!